Virtual Assistants: 4 Ways to Get More Clients Today!
May 15th, 2008 | By Val & Loretta | Category: Internet Marketing, Stuff We Use & Like, Virtual AssistantsIf you’re a Virtual Assistant, you know that the one thing that is your lifeblood, the one thing that keeps your income steady, is a finding clients. Luckily, there are several ways to keep a steady stream of clients coming in through your door.
Here are just a few:
1. Advertise in Ezines. There are online newsletters everywhere that accept advertising. The key here is to purchase advertising in publications that reach your target market and to create your ad to showcase your expertise. Don’t try to be everything to everyone or you won’t attract clients.
Ad Example of what Not to Do: Hire me to lighten your workload. I can do everything that you don’t want to do. Let’s talk!
Ad Example of what works: Are you ready to get more leads to your business? I will handle your ezine advertising campaign for you. No more searching for targeted ezines, no more writing and tracking your ads. I’ll handle it all it all. My clients experience a boost in subscribers after I complete my ezine advertising campaigns that will pay for my services. Check out my website for testimonials and free tips.
2. Write and Submit Articles. The key here is to stay on topic. Don’t write and submit articles about health or pet care. Present a problem in your article and solve it. Make sure your author bio is very compelling to attract potential clients.
3. Network where *successful* people hang out. A huge mistake that VA’s make is to hand out on forums where there are other people struggling to make money. Instead, join a membership site for your target market and you’ll find yourself in the “inner circle”.
4. Advertise at Shelancers.com. One of the easiest ways to get your name in front of business owners looking for help is to advertise on Shelancers.com. Again, it is crucial that you list your specialty in order to stand out from the other providers. But, if you can find a problem that business owners face, and offer to handle it for them, you’ll attract loyal clients who will continue to work with you.
Good writing. Keep up the good work. I just added your RSS feed my Google News Reader..
Matt Hanson
Val & Loretta,
Thank you for posting the advice! You’re absolutely right: we can’t worry about attracting everyone, it’s more important to really nail down a target audience when advertising online. Your networking advice can prove very valuable to those budding entrepreneurs out there, who may not know the first or next step in expanding their home based business. I would just like to tell you a little about a service that can really help: Office Live Small Business. It’s brand new from Microsoft, and it’s proven to be an incredibly beneficial tool for all kinds of entrepreneurs and WAHMs out there. . Basically, it’s a one stop shop: you have your organized e-mail system, with consolidated invoices, and the ability to check the status of sent e-mails, as well as an extremely user-friendly website designer. You don’t need to know anything about HTML! I’m terrible with that stuff, and I ended up making a really nice website for myself!
There’s plenty of information at http://smallbusiness.officelive.com
Oh, I forgot to mention the best part. Microsoft not only hosts everything on your website for free, you even get a free customized “.com” web address! It really pulls the whole site together and adds the touch of professionalism any home business needs on the net. Please, I insist you try it out and if you have any questions, feel free to e-mail me! I work with Microsoft and would be more than happy to answer any of your (or your readers’) questions. My personal e-mail address is k-rosenberg@live.com. Hope to hear from you, take care.
Best,
Kimberly
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Thanks Kim!